Posts

Is it possible to use a stock image as a logo?

Image
You can find hundreds of stock images that directly or indirectly suggest that they can be used as a logo. At the same time, the official documentation of almost all stocks states that stock images cannot be used as logos from a legal point of view. Why, then, do the authors upload logos to stocks? Let's figure it out. When a stock officially states that an image purchased from a stock cannot be used as a logo, it means that such an image cannot be registered as a trade mark. Only a unique image can be a trademark. The trademark owner must own all rights to the mark. The owner of a trademark can prevent everyone else from using his mark. Images on stocks are mostly sold under a royalty-free license, which involves the use of the same image by different users for their own purposes. That is, when buying an image on stock, you cannot prevent other buyers of this image from using it, and you cannot prevent the author of the image from selling it and making similars. From this follows...

Why I hate referrals or how to kill a photo stocker career with cats and flowers

Image
Hello, I'm a stoker and I love money! Yes exactly. Anyone who is involved in attracting referrals to photo stocks loves money. Believe me, no one wants to share knowledge, experience, and even more so to produce competitors for free. I'm not an exception. I really enjoy writing about how you can make money selling photos or illustrations. I love the reviews where people say that my articles and tips help them understand the business better (photo stocks are a business! get used to it) or simply inspire new photo stockers to be creative. It's really nice. I am not sorry to reveal the secrets of stocks and share my own observations and experiments. But it is doubly pleasant to receive from this not only pluses in karma, but also in the wallet. But seriously, the scheme is simple: a photographer or illustrator who registers on a photo stock using my links becomes my referral. If a referral sells a picture or a photo, the photostock pays not only to him, but also to me. At the ...

Ways to make money as a photographer

Image
While the images uploaded to photobanks are being checked and slowly sold, you can start a related business. Distribute, or as it is fashionable to say - to diversify - income in different areas of activity. As my grandma and grandpa used to teach: "Don't put all your eggs in one basket." But what is the best thing about being a photographer? Photo! How else, besides microstocks, can you make money with a camera? Here are some ways. Some of them may not be real, but any idea can lead to something worthwhile. 1. Wedding photographer Well, yes, the oldest form of earnings of Homo erectus with a camera. The competition is high and, although the return is also significant, physical and moral strength will also have to be put in fairly. 2. Kindergarten photographer Try to spud kindergartens and schools. The reality is that almost all institutions have lured photographers and it is quite difficult to infiltrate this area. Perhaps you should look for contact not through the admi...

Why exclusivity is not an option for a stock photographer

Image
Quoting from a post by Shutterstock founder John Oringer on his blog: Shutterstock went through many stages of development before becoming today's company. I started with 30,000 of my own photos, and now we offer 20 million images, 35,000 active contributors, and over 550,000 buyers. Today, Shutterstock is the stock content leader, selling more than two images per second. The image market that we have created is moving in several directions. And over the past nine years, we have learned a lot about both buyers and sellers of content. I get the question very often from buyers, sellers, investors and the press: "why don't you create an exclusivity program for Shutterstock creators?". All our main competitors have such offers, but not us. For us, the answer is obvious. However, this is completely incomprehensible to those who are not brewed in this business. The bottom line is that if you work with microstock agencies, exclusivity is not beneficial to you in the first pl...